O’Reilly Verlag

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Numbers[ Top ]
100 pages of real content, 412
26 Steps to 15K a Day (PageRank guidelines), 412
3-D mapping (see Google Earth)

A[ Top ]
accessibility, Google, improving for low-vision users, 294-302
ActivePerl for Windows, 279
ad positions, 431
addMapPoints.js, 336-339
add-ons, 229
AddressBookToCSV web site, 364
address-to-country queries, 151
AdSense, 404
AdSense for Search, 441
adult-content filtering, 114
advanced operators, 6
Advanced Search, 14
      URLs, 88
Advanced Web Search form, 87
advertisements on Google Maps, 329
AdWords, 402, 428-433
      competitors', 435
      exporting to comma-separated (CSV) file, 435
      generating, 433
      Glossarist web site, 434
      scraping, 435-438
aerial photography, 314
affiliate fades, avoiding, 417
aggregate-related statements (Googlism), 76
airplane registration numbers, 19
airport information, 18
      airport codes, locating airports, 318
alerts, 229
Algorithm::Permute Perl module web site, 102
ALT tags, 423
Analytics, 402
Anatomy of a Large-Scale Hypertextual Web Search Engine, The, 409
antisocial syntaxes, 13
API, 85
AppleScript
      scripts
            search lyrics with Google for selected tracks, 303-306
area codes, 19
arrow keys, 314
Atom news feeds, 194-199, 442
autocomplete search terms, 288-290
automated queries, 421

B[ Top ]
bad neighborhoods and webmastering, 421
Battelle, John, 405
bidding, controlling, 432
Blackberry, 248, 253, 376
Blanton, Justin, 352
blog commentary, searching, 204-207
blog ID, 225
Blog Search advanced search, 179
Blog This!, 265
blog-free results, 207
Blogger
      API, 225
      blog service, 177
      search, 204
      web site, 177, 205
Bloglines web site, 157
blogosphere, 177
BlogPulse news search, 180
blogs, 168-228
Blogscope, 493
blog*spot web site, 206
BoingBoing web site, 195
bookmarklets, 243-245
      Bookmarklets for Opera, 244
      Google Bookmark, 244
      Google Translate!, 244
      Highlight Query Terms, 244
      Joe Maller's Translation Bookmarklets, 244
      LuckyMarklets, 245
      Milly's Bookmarklets, 245
      The Dooyoo Bookmarklets collection, 244
Boolean
      AND, 2
      default, 2
      OR, 2
      searches, 2
brandable domain names, 413
browser cache, 69
browsing history
      covering, 64-70
      Firefox, 66
      how tracking occurs, 64
      Internet Explorer, 66
      Opera, 67
      Private Browsing (Safari), 67
      purging, 66
      Safari, 67
      saved form data, 67
      Search History, 70
business phone listings, 254
businesses, locating, 317
buzz score (Yahoo), 34

C[ Top ]
C# Visual Studio .NET, 475
cache, 69
cached pages, removing from Google, 425
case sensitivity, 5
cell phone, Google via, 249
Census Bureau, 323
Chicago Police Department, 307
Chicagocrime.org, 307
cities, locating places in, 317
Clark, Joe, 294
cleaning up for a Google visit, 422
cloaking, 419
      web sites, 420
code samples
      refinesearch.user.js, 291
      securewebmail.user.js, 397
      similarimages.user.js, 80
      zoom-google.user.js, 295
ColdFusion Markup Language (CFML), 482
command-line Google Calculator application, 152
comma-separated output, 109
comparing results with other search engines, 132
contacts, importing into Gmail, 354
content, 421, 423, 432
      importance of in Google ranking, 414
context
      in location searches, 319
      menu, 282
      search from any web page, 270-272
cookies, 27
coordinates for latitude/longitude
      locating places on maps, 317
corporate intranets, Google Maps restrictions, 329
CPAN, Unix and Mac OS X installation, 462
crawlable sites, 415
Creative Commons licenses, 16
crimes, mapping, 307
cross-links, 414
CSV files, 354
CTR, 428
currency conversion, 255
Cutts, Matt, 405, 495

D[ Top ]
data block structures, 385
date searching, 174
dates, search results by, 15
define: syntax, 46
definition feature, 18
definitions, 45
      finding, 254
Deja News, 172
del.icio.us, 496
developer's key, 448
developer's key (Google Maps API)
      application form, 325
      copying from code examples, ineffectiveness of, 326
      generating, 324
DHTML (Dynamic HTML)
      link graph using Google as data source, 158-161
dictionary, built-in, 18
Dictionary of Slang web site, 47
Directi web site, 146
directories, 51
directory search, 28-31
documentation, Google Maps, 318
Dogpile web site, 63
domain search, 16
domains, summarizing results by type, 106
doorway pages, 420
Dooyoo Bookmarklets, 244
double-quotes in Gmail, 350
drag panning, 314
driving directions, 315
      using "to" in Location Search box, 318
dynamic addresses, 419
dynamic keyword insertion, 429
dynamic pages, limiting, 423

E[ Top ]
email alerts, 229
email, Blackberry mobile device, 253
employee blogs at Google, 494
explicit inclusion of search terms, 3, 14
exporting Gmail messages, 373-375
Extensible Messaging and Presence Protocol (XMPP), 259
extents, 316
      location searches and, 319

F[ Top ]
FaganFinder search form, 60
favorite sites, tracking, 194-199
FCC equipment ID numbers, 19
feed URL, 195
Feed Your Reader Firefox extension, 284
FFA (free for all) pages, 421
file format options, 15
filtering, 25, 114
financial news and analysis of Google, 492
FindForward web site, 54
finding out what Google thinks of a topic, 74
Firefox Quick Search Box, customizing, 273-277
Flickr, 330-339, 496
      addMapPoints.js, 336-339
      API key, 332
      Flickr::API, 332
      geocoding location, 330-332
      gmap-contacts.pl, 333-336
      LWP::Simple, 332
      running hack, 336-339
      URI::Escape, 332
      XML::Parser::Lite::Tree::XPath, 332
Flickr::API, 332
Froogle, 20
Froogle prices, 254
fsname, 385
FUSE filesystem infrastructure, 383

G[ Top ]
G4j Java interface for Gmail, 396
gateway pages, 420
genealogical research, 318
Generate API Key button (Google Maps API), 325
Geocoder.us, 323
      home page, 323
      O'Reilly Media headquarters location, geocoding, 324
geocoding, 188, 315
GeoNames web site, 188
Geoserver, 330
geotargeting, 145-151
gExodus, 372
Glossarist web site, 48
Gmail, 347-397
      additional resources, 352
      after:, 350
      AND, 350
      anywhere, 349
      as a filesystem, 383
      as a hard drive, 389-392
      bcc:, 349
      before:, 349
      Boolean operator, 350
      buying online, 354
      cc:, 349
      chat, 351
      CSV files and importing contacts, 354
      custom addresses, 352-354
      documentation web site, 352
      double-quotes, 350
      exporting addresses from Mac OS X Address Book, 364
      exporting messages, 373-375
      filename:, 349
      forcing a secure connection, 396-397
      from:, 348
      FUSE filesystem infrastructure, 383
      G4j Java interface, 396
      Getting More Out of Gmail, 352
      Gmail Agent API .NET interface, 396
      GMail API for Java interface, 396
      Gmail Drive Shell Extension, 389
      GmailForums, 352
      GmailFS, 383-389
            data block structures, 385
            directory and file entry structures, 385
            fsname, 385
            implementation details, 385
            inode structures, 385
            libgmail, 386
            mounting filesystem, 387
            outstanding issues, 388
            things you should know, 388
            gmail.py Python interface, 375
      Gmcp backup utility, 389
      grouping, 350
      has:attachment, 349
      importing contacts, 354, 354-366
            CSV file, 355-358
            hand-crafting CSV, 365
            Hotmail, 359-361
            last-ditch effort, 365
            moving from .Mac, 364
            Outlook and Outlook Express, 358
            Yahoo! Address Book, 363
      importing mail, 366
      importing mail into, 366-372
            Google Mail Loader application, 366-371
            PST Reader, 367
      in:, 349
      inbox, 349
      invitations, 348
      inviting people to a party, 353
      is:, 349
      label:, 349
      libgmail, 373
      Lyon, Mark, 352
      mailbox formats, 367
      mailing lists, 354
      migrating from existing Web Mail Service, 371
      mixing syntax, 351
      mobile, 375
      negation operator (-), 350
      OR, 350
      parentheses, 350
      Perl libraries, 395
      PHP backup utility, 389
      phrase searches, 350
      plus-addressing, 353
            for custom email addresses, 352
      programming the interface, 392-396
      signing up, 348
      signing up for services, 353
      spam, 349
      subject:, 348
      syntax, 348
      tagging conversations, 353
      to:, 348
      trash, 349
      YPOPs utility, 371
GMail Drive, 389-392
      GMAILFS: prefix, 390
Gmail Mobile, 375-383
      PHP, 376-382
      POP mail access, 382-383
            settings, 382
      WML source, 379
Gmailer, 395
GmailerXP
      web site, 372
GmailFS
      installing, 386
      mounting, 387
      structures, 385
Gmail-mobile application, 377
gmail.py, 375
GMap object, 327
gmap-contacts.pl, 333-336
gmaps-contacts.pl, 338
Google, 346
      autocompletion of search terms, 288-290
      image searching by filename, 79-80
      low-vision users, improving for, 294-302
      programming, 447-490
      searches, refining, 291-293
      searching by link graph, 158-163
      The Missing Manual, 403
      Web API access, 162
Google AdSense, 404
Google AdWords, 402
Google Alerts, 172
Google Alerts service, 229-232
Google Analytics, 402
Google and Yahoo! search results, 60
Google Blog Search, 178, 204
      syntax, 179
Google Blog weblog, 404
Google Bookmark bookmarklet, 244
Google box, 93-97
      Google Related Links and, 96
      refreshing, 95
Google Calculator, 19
      running on the command line, 152
Google Code, 492
Google cooking, 97-101
Google, corporate philosophy page, 314
Google Definitions, 45
Google Desktop Search, 232-243
      desktop sidebar, 239
      installing, 234
      plug-ins page, 243
      privacy and, 239
      setting preferences, 240
      syntax, 237
Google Directory, 28-31, 51
      PhotoSharing category, 79
      searching, 31
Google Earth, 307, 339-346
      Borders option, 341
      Buildings option, 341
      Community site, 345
      Dining option, 341
      KML, 345
      Layers box, 343
      Lodging option, 341
      navigating, 340-343
      Play button, 341
      Roads option, 341
      Save To My Places, 341
      Terrain option, 341
Google Free, 440
Google from IRC, 245-248
Google Groups, 172-176
      advanced search, 174, 176
      browsing, 173
      date searching, 174
      event commentary, for, 176
      Google-related news and discussion, 496
      Message ID for a post, 427
      preventing material from being archived, 426
      scraping, 200
      search syntax, 174
      special syntaxes, 174
      tech support, for, 175
      versus Google Web Search, 174
Google Images, 78
      having images removed, 426
Google Information for Publishers web site, 198
Google Labs, 492
Google Local, 18, 308-312
      business listings, 254
      map navigation, 311
Google Mail Loader application, 366-371
Google Map Maker, 320, 322
Google Maps, 307-346
      3-D mapping (see Google Earth)
      building your own map, 319-323
      Chicagocrime.org, 307
Google Maps (continued )
      clicking logo, 319
      context, 319
      crime, 307
      developer key, 324
      draggable maps, 314
      entering a location, 315
      examples of searches, 318
      Flickr, 330-339
            addMapPoints.js, 336-339
            Flickr API key, 332
            Flickr::API, 332
            geocoding location, 330-332
            gmap-contacts.pl, 333-336
            LWP::Simple, 332
            running hack, 336-339
            URI::Escape, 332
            XML::Parser::Lite::Tree::XPath, 332
      Geoserver, 330
      getting around, 314
      Google Earth (see Google Earth)
      Google Local (see Google Local)
      Google Map Maker, 320, 322
      Google Sightseeing, 307
      Hello World, 326
      http://maps.google.com, 312-317
      integrated local search, 314
      JavaScript, 323
      Ka-Maps, 330
      keyboard short cuts, 314
      latitude and longitude, 317
      Mapserver, 330
      mash-ups, 307
      on cell phone, 256
      proximity search, 317
      restrictions on use of, 329
      satellite imagery, 314
      searching by business name, 317
      single search box, 314
      surprising ways to find things, 318
      ways to find locations, 317-319
      Yellow Pages (see Google Local)
      interface (see interface)
Google Maps API, 307, 319-323
      adding map to web site, 323-330
      div element and, 327
      documentation, 319
      GMap object, 327
      GPoint object, 329
      "Hello World!" of Google Maps, 325-328
      JavaScript library, importing with "Hello World!" script, 326
            location of, 328
      key, 321, 332
      posting links to maps on web pages, 323-330
            adding points, 329
            generating a developer's key, 324
      script element and, 328
      versions of, 327
Google mindshare, 110-114
Google Mobile, 258
Google mobile applications, 248-258
Google News, 168-172, 231
      advanced search, 170
      alerts, 172
      mapping, 188-194
      scraping, 180-185
      search syntax, 169
      visual search, 185-187
Google over IM, 258-262
Google PDA Search, 249
Google Personalized Homepage, 195
Google Phonebook, 42
      removing your listing, 427
Google Press Center, 492
Google Reader, 195, 199
Google Related Links, 96
Google Scholar, 273
Google Search History, 70-73
Google Sets, 55
Google Sightseeing, 307
Google Sitemaps, 401
Google Smackdown application, 121-128
      web site, 128
Google SMS, 254
Google Suggest, 291-293
Google Talk, 258-262
      Conference Bot, 262
Google Toolbar, 263-270
      Blogger and, 265
      installing, 267
      page information and, 266
      PageRank and, 264
      security and, 269
      spellchecking and, 266
Google Translate! bookmarklet, 244
Google via cell phone, 249
Google via PDA or Smartphone, 249
Google Video, 163-167
      converting FLV to AVI, 165
Google WAP web site, 250
Google Web API, 85
      10 results per query limit, 467
      ActivePerl, 464
      aggregate data, 456
      C# and .NET, programming in, 475
      ColdFusion, programming in, 482
      Developer's Kit, 449
      Google APIs list, 458
      GoogleJack!, 449
      individual search result data, 457
      Java, programming in, 470
      key, using, 449
      looping past 10 results limit, 467
      Net::Google Perl module, 465
      Perl, programming in, 460
      PHP 5, programming in, 484
      Programmer's Package Manager, 464
      Python, programming in, 473
      queries, understanding, 451
      responses, understanding, 455
      signing up, 448
      SOAP::Lite Perl module, programming in, 462
      special syntaxes, 455
      spidering and scraping, 458
      Terms and Conditions, 448
      VB .NET, programming in, 479
      VBScript, programming in, 487
Google Web APIs Developer's Kit web site, 245
Google Web Search Features, 20
Google Webmaster Help Center, 405
Google Zeitgeist, 32
      web site, 129
GoogleAPIDemo, 450
GoogleBot, 425
GoogleBot (Google spider), 246, 407
Google-branded tchotchkes, xxx
GoogleJack web site, 449
Googlism, 74
googol, 19
Gossamer Threads, 53
GPoint object, 329
GPS waypoints, 323
GPX-to-Google Maps solutions, 323
grassroots news sources about Google, 495

H[ Top ]
hacks, running
      CGI scripts, xxviii
      command-line scripts, xxvii
"Hello World!" of Google Maps (Google Maps API), 325-328
Hemenway, Kevin, 86
hidden variables
      date ranges, 58
      file type, 58
      in custom search forms, 58
      number of results, 58
      site search, 58
      URLs, 58
Highlight Query Terms bookmarklet, 244
hits, volume of, Google Maps restrictions, 329
Holovaty, Adrian, 307
Hoovers web site, 83
hotels, locating, 314
Hotmail, exporting addresses to Gmail, 359
Hourihan, Judy, 97
http://maps.google.com, 312-317
https:// addresses versus http:// addresses, 396
Hwang, Johnvey, 392

I[ Top ]
IE (Internet Explorer)
      Google Maps API library and, 328
      location searches, using multiline addresses, 314
I'm Feeling Lucky button, 5
images, finding similar, 79
images on Google Maps, restrictions, 329
importing mail into Gmail, 366
inappropriate content, reporting, 425
inbound referrals tracking, 415
indexing your hard drive with Google Desktop, 232-243
innovations in Google Maps interface, 314
inode structures, 385
input encoding, 452
integrating results into a web page, 93
interface
      features, 314
      language, 21, 24
      navigating maps, 314
      searching Google with link graph, 158-163
      software versions, 312
internal links, 422
intersections, locating places by entering street names, 316
intranets, corporate, Google Maps restrictions, 329
IP-to-Country database, 151
IRC, Google results via, 245

J[ Top ]
Jabber, 259
Japan
      location searches for subway stations, 318
      overview map of, 312
Java, programming Gmail interface with, 396
Java web site, 86
JavaScript, link graph used to search Google, 161
job positions at Google, 492
Joe Maller's Translation Bookmarklets, 244
John Battelle's Searchblog weblog, 405
Johnson, Steven, 110

K[ Top ]
Ka-Maps client interface to Mapserver, 330
keyboard shortcuts, 314
Keyhole Markup Language (KML), 345
keyword
      density, 414
      domains, 413
      positioning, 414
      tools, 434
Koziarski, Michael, 284

L[ Top ]
Langreiter, Christian, 62
language
      machine translation, 21
      search language, 25
      specific for country, 20
      tools, 20
language options for search results, 15
language restrict, 452
latitude
      geocoding and, 315
      (see also coordinates for latitude/longitude)
Lebens, Beau, 225
legal dictionary web site, 49
Lenssen, Philipp, 54, 493
libgmail, 373, 384, 386, 393
libgmailer, 395
limits,101K page size, 24
Limodou, 262
link graphs, searching Google by, 158-163
linking to bad neighborhoods, 416
links
      swapping, 416
      syntax, 106
      to maps, posting on web pages, 323-330
local information, 18, 308
Location Search box, 312
      entering names of businesses in, 317
      obtaining driving directions
            entering "to" in search text, 318
      simplicity/versatility of, 314
location searches
      context settings, 319
      difficulties with, 317
      entering locations, 315-319
            addresses/intersections, 315-317
            other than addresses/intersections, 317-319
      extents and, 316
      integrated local searches, 314
      proximity searches (see proximity searches)
      single search box feature, 314
      (see also Location Search box)
logfiles, 434
logs, studying, 417
longitude
      geocoding and, 315
      (see also coordinates for latitude/longitude)
Lorier, Perry, 262
LuckyMarklets bookmarklets, 245
LWP::Simple, 332
Lyon, Mark, 352

M[ Top ]
Mac OS X Address Book, exporting addresses to Gmail, 364
Macromedia Flash Video (FLV) format, 165
magic words, 206
MapQuest maps, 18
maps (see Google Maps)
Mapserver, 330
      Ka-Maps client interface, 330
mash-ups, 307
Mastering Regular Expressions, 131
Max CPC, 428
Measure Map tool, 402
MedTerms web site, 49
MEncoder video encoder program, 165
Message ID for a particular Google Groups post, 427
META tags, 423
metadata, 24
Milly's Bookmarklets, 245
minus sign, 3
misspellings, usefulness of, 40
mobile applications for Google, 248-258
mobile Gmail (see Gmail Mobile)
mobile texting tips, 251
monitoring, 229
Movable Type, 228
Movable Type web site, 205
MPlayer program, 165

N[ Top ]
navigating Google Maps, 314
NCSA SSI Tutorial web site, 95
negating a search term, 3, 14
Netlingo web site, 51
New York Times web site, 195
news, 168-228
      feature, 18
      search engines
            BlogPulse, 180
            Rocketinfo, 180
            Technorati, 180
            Yahoo! Daily News, 180
      track news about Google, 491-496
news feeds, 154, 194-199
      adding quickly, 281-285
      adding to your site, 443-446
Newsmap visual news search, 185-187
      web site, 185
newsreaders, 154, 195
Nilsen, Asgeir S., 61
number of results per page, setting, 26
number range operator, 4

O[ Top ]
online mapping services
      (see also Google Maps)
On-Line Medical Dictionary web site, 49
Open Directory Project (ODP), 28, 415
open source map generators, 330
O'Reilly Media web site, 86
outbound links, 414
Outlook and Outlook Express, exporting addresses to Gmail, 358
output encoding, 453
Overture suggestion tool, 417
overview map, 312
      navigating, 314

P[ Top ]
package tracking numbers, 19
page size, importance of, 414
page summary, 24
PageRank, 29, 264, 400, 409-412
      abusers, 422
      algorithm, 409
      Calculator, 410
page-specific searching, 16
paid premium content sites, Google Maps restrictions, 329
patent numbers, 19
PDA, searching Google with, 249
PDF files, 14
PEAR modules
      Services_Google, 161, 162
Perl and LWP, 131
Perl, programming Gmail interface with, 395
Perl web site, 86
permuting search terms, 101
personal sites, searching for photos, 78
personalized search, 70-73
Phoenix, Tom, 86
phonebook, 42-45
      caveats, 43
      removing your listing, 427
      reverse number lookup, 44
      syntaxes, 42
PHP Atom API, 225
PHP Hypertext Processing language (PHP), 484
PHP, programming Gmail interface with, 395
PHP web site, 86
phrase searches, 1
Pilgrim, Mark, 473
PircBot Java IRC API web site, 246
plus sign, 3
plus-addressing, 352
points of interest, using proximity searches to locate, 318
popularity contest application, 121
postal codes
      (see also Zip codes)
postal codes, locating places by entering, 318
Private Browsing, 67
Probert Encyclopedia, 47
product search with Froogle, 20
products
      about cloaking, 420
      about doorway pages, 420
      ActiveState, 464
      Adam Trachtenberg, 153
      AddressBookToCSV, 364
      Apache SOAP, 470
      Blackberry, 253
      Blogger, 177
      Bloglines, 157
      BoingBoing, 195
      C# Visual Studio .NET, 475
      content, removing from index, 426
      Creative Commons, 16
      Crimson XML parser, 470
      Directi, 146
      Dogpile, 63
      Expat, 465
      FUSE filesystem infrastructure, 383
      GeoNames, 188
      gExodus, 372
      Glossarist, The, 434
      Gmail documentation, 352
      Gmail Drive Shell Extension, 389
      GmailerXP, 372
      GmailFS (Gmail filesystem), 383
      gmail-mobile, 377, 381
      gmail.py, 375
      Gmcp backup utility, 389
      Google AdSense, 404
      Google Alerts, 230
      Google Blog, 404
      Google Desktop Search, 232
      Google Information for Publishers, 198
      Google Mail Loader, 366
      Google PDA Search, 249
      Google Smackdown, 121
      Google Smackdown application, 128
      Google WAP, 250
      Google Web API, 447
      Google Web API Developer's Kit, 245
      Google webmaster info page, 407
      Google Zeitgeist, 129
      GoogleJack!, 449
      Googlism, 74
      Hoovers, 83
      how to use Google SMS, 255
      HTML::TokeParser Perl module, 436
      Java 2 Platform, Standard Edition (J2SE), 471
      John Battelle's Searchblog, 405
      Johnvey Hwang, 392
      Justin Blanton, 352
      Net::Google Perl module, 465
      Netlingo, 51
      New York Times, 195
      Newsmap, 185
      open source mapping solutions, 330
      O'Reilly Hacks, 72
      PageRank Calculator, 412
      Perl, 86
      phonebook listing, removing, 427
      PHP, 389
      PircBot Java IRC API, 246
      posting links to maps on
            using Google Maps API, 323-330
      PST Reader, 367
      PyGoogle wrapper module, 473
      Python, 367, 386
      Random Personal Picture Finder, 77
      Related Links, 96
      Search Grid, 54
      SSL support, 395
      Tech Encyclopedia, 51
      Technorati, 177
      Thunderbird mail application, 370
      TouchGraph Google Browser, 34
      Twingine, 61
      Web Robots Database, 420
      Webmaster World, 404
      Webopedia, 50
      Whatis, 50
      Wikipedia, 51
      wireless Froogle, 256
      Yahoo Buzz, 129
      YPOPs utility, 371
products and services from Google, 493
programming Google, 447-490
proto-applications, 93
prototyping with Python, 384
proximity search, 317
proximity searches, 317, 318
      using "near" in Location Search box, 318
PST Reader, 367
PyGoogle, 473
Python
      as a language for rapid prototyping, 384
      Mega Widgets toolkit, 367
      programming Gmail interface with, 393

Q[ Top ]
Quality Score (QS), 428
query elements
      SafeSearch, 454
      search result numbers, 454
      searching topics, 455
query essentials, 451
query, permuting, 101-105
query results, restricting by country, language, and topic, 453
query words, 16
      combinations, 53
quoted phrases, 102

R[ Top ]
Radio Userland web site, 205
Random Personal Picture Finder web site, 77
ranking algorithm, 400
Really Simple Syndication (RSS), 442
recipes, using Google, 97-101
refinesearch.user.js, 291
region-specific Google home pages, 22
Related Links web site, 96
removing material from Google, 424-428
ResearchBuzz, 493
residential phone numbers, 254
results
      comparing with other search engines, 132-137
      excluding weblogs, 207
      Google box, 93
      interpreting, 22
      metadata, 24
      page summary, 24
      returning comma-separated output, 109
      setting for researchers, 26
      setting number per page, 26
      summarizing by types of domains, 106-110
      tweaking with URLs, 27
      visually displayed, 34-38
results window, 26
reverse phone number lookup, 44
robot exclusion protocol, 424
robots.txt file, 399, 423
Rocketinfo news search, 180
RSS
      autodiscovery, 196
      feeds, 194-199
      XML icon, 196

S[ Top ]
SafeSearch filtering, 16, 25
      certifying URLs, 114-117
satellite imagery, 314
      (see also Satellite display mode)
saved form data, 67
Scattersearch application, 137-140
Schwartz, Randal L., 86
scraping, 129-132, 200-203, 458
      Google AdWords, 435
      Google Groups, 200
      Yahoo Buzz application, 129-132
screen scraping, 86
screensaver, creating a Google, 277-281
script element, 328
search, adding to your site, 438-442
search engine basics, 406
search engine optimization, 399-446
Search Engine Watch blog, 493
search feeds, 154-158
search forms
      advanced, 87
      creating your own, 57-60
Search Grid web site, 54
Search History, 70-73
search language, 25
search results by date, 15
search terms
      combinations, 53
      location in document, 16
      permuting, 101
Searchblog, 493
searching
      Google, autocompleting search terms, 288-290
      Google searches, refining, 291-293
      images with same filename, 79-80
searching for specific file formats, 15
searching (see location searches)
searching versus browsing, 30
securewebmail.user.js, 397
security, 269
Server Side Includes (SSI), 95
services and products from Google, 493
Services_Google module, 161, 162
Shapiro, Alex, 34
Shellen, Jason, 495
Shorl, 288
Short Message Service (SMS), 253
shortcodes, 253
Sidekick, 248
similarimages.user.js, 80
Simply Google, 494
site design, importance of, 413
slang, 46, 106
      Glossarist web site, 48
      industry, 48
      Law.com web site, 49
      MedTerms.com web site, 49
      Probert Encyclopedia web site, 47
      strategies, 48
Slashdot, 494
smartphones, Google via, 249
SMS
      charges for googling, 256
      Google via, 254
      how to use web site, 255
snapshot of Google top queries over time, 32
special syntaxes, 6
      allintext:, 7
      allintitle:, 7
      allinurl:, 8
      antisocial syntax elements, 13
      bphonebook:, 13
      cache:, 8
      define:, 10
      filetype:, 9
      Gmail, 348
      Google Groups, 174
      inanchor:, 7
      info:, 9
      intext:, 7
      intitle:, 7
      inurl:, 8
      link:, 8, 13
      mixing, 10
      movie:, 10
      music:, 10
      phonebook:, 9, 13
      related:, 9
      rphonebook:, 13
      site:, 7, 16
spellchecker, 18, 38-42
      command line, 40
      usefulness of misspellings, 40
spellchecking, 266
spidering, 86, 458
Spidering Hacks, 86
spiders, 415
sponsored links, 23
sports scores, 255
states, locating places in, 317
stemming, 5
stock information, tracking, ??-84
stock quotes, 20
stop words, 3
street addresses
      geocoding
            with Geocoder.us, 323
      locating places by entering, 315
street intersections, locating places by entering street names, 316
street intersections (see intersections)
street maps, 18
subject indexes, 52
submit and forget, 415
subway stations
      in Japan/United Kingdom, locating, 318
Sullivan, Danny, 423
Surfing for Slang web site, 47
synonym operator with search terms, 3
synonyms, 90-93
syntaxes
      how not to mix, 10
      how to mix, 12

T[ Top ]
Tech Encyclopedia web site, 51
Technorati, 496
      news search, 180
      web site, 177, 207
terminology
      researching, 49
      web sites, 50
Terms of Service (Google Maps), 329
Terms of Use page (Google Maps API), 329
text links, 422
texting on a mobile device, 251
Thunderbird mail application web site, 370
TIGER map, 329
TIGER/Line Map Server API, 323
tilde character, 3
TinyURL, 288
title tags, 51, 422
topic directories, 416
topic searches, 117-121
TouchGraph Google Browser, 34-38
      web site, 34
townships, 318
Trachtenberg, Adam, 153
tracking package numbers, 19
translating
      machine translation, 21
trends, tracking with geotargeting, 145
Treo 700, 248
Treos, 376
Twingine web site, 61
TypePad, 228

U[ Top ]
United Kingdom
      location searches for subway stations, 318
      overview map of, 312
unlikely percentages, playing, 113
Unofficial Google Weblog, 494
UPC codes, 19
Urban Dictionary web site, 47
URI::Escape, 332
URLs
      advanced, 88
      advanced, building, 90
      as_epq variable, 88
      as_eq variable, 89
      as_occt variable, 89
      as_oq variable, 89
      as_q variable, 88
      as_qdr variable, 89
      as_rights variable, 89
      as_safe variable, 89
      as_sitesearch variable, 89
      num variable, 89
      performing advanced searches with variables, 88
      shortening, 285-288
      trimming services, 287
      understanding and tweaking results, 27
Usenet, 172, 173
user agents, 419
user interface (see interface)

V[ Top ]
v-1 parameter (URL to "Hello World!" of Google Maps), 327
VB.NET, 479
VBScript, 487
Vehicle ID numbers (VIN), 19
versions of Google Maps software, 312
virtual hosting, 415
visual display of Google results, 34
vocabularies, specialized, 45

W[ Top ]
WAP/WML, 252
weather forecasts, 20
web hacks, advanced, 85
Web Mapping Service (WMS) servers, 330
Web Robots Database web site, 420
Web Services Description Language (WSDL), 450
weblogs
      Blogger web site, 205
      blog*spot web site, 206
      excluding from results, 207
      finding commentary on, 205
      Movable Type web site, 205
      Radio Userland web site, 205
Webmaster World web site, 404
webmastering and Google
      26 Steps to 15K a Day (PageRank guidelines), 412
      bad neighborhoods, 421
      being a good search engine citizen, 419
      cleaning up for a Google visit, 422
      hidden text, 420
      importance to webmasters, 399
      META tags, 423
      optimizing Google indexing, 406-409
      PageRank, 409
            abusers, 422
            Calculator, 412
      removing material from Google, 424
      search engine basics, 406
      search engine optimization template, 407
      submitting sites to Google, 407
      tools, 400-404
      webmaster Info pages, 407
Webopedia web site, 50
Weekly Zeitgeist, 33
Wetherell, Chris, 495
Whatis web site, 50
Wikipedia web site, 51
wildcards, 5, 51
      full-word, 5
wireless Froogle web site, 256
WML source, 379
WMS (Web Mapping Service)
      data and map imagery available from, 330
WSDL, 450

X[ Top ]
XHTML browsers, 376
XML for Google Earth, 345
XML format for describing web services, 450
XML icon, 196
XML parser library (Expat), 465
XML::Parser::Lite::Tree::XPath, 332
Xooglers, 495

Y[ Top ]
Yahoo! Address Book, 363
Yahoo Address Book, exporting addresses to Gmail, 363
Yahoo Buzz Index web site, 34
Yahoo Buzz web site, 129
Yahoo! Daily News search, 180
Yahoo! Directory mindshare in Google, 141-144
Yahoo! Mail, 397
Yahoo maps, 18
Yahoo! versus Google diagram, 62
Yellow Pages, 308
      (see also Google Local)

Z[ Top ]
Zawinski, Jamie, 369
Zip codes, 255
      locating places by entering, 317
zoom layouts, 294
zoom-google.user.js, 295