O’Reilly Verlag

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    Inhaltsverzeichnis | Index | Probekapitel | Kolophon | Rezensionen |
    

Symbols[ Top ]
* (asterisks), 30
- (minus sign), 29
( ) (parentheses), 31
" " (quotation marks), 32

Numbers[ Top ]
10-day listings listing upgrade, 155
360-degree views of auction items, 278-283
      automated rotation, 283
      image preparation, 279
      JavaScript code, 280

A[ Top ]
About Me pages, 217-221, 230
acronyms common in auction titles, 49
Add to My Favorite Categories button, 37
AddItem API call, 401
      required input fields, 402
addtodescription.pl, 409
Adobe Photoshop, 258
      collages, making, 284
Adobe Photoshop Elements, 258
Advanced Search syntax, 28-32
advertising, 206-211, 353-359
      banner ads, 356
affiliate programs, 350-353
Andale Research, 152
      Andale Checkout, 346
      Andale Reports, 350
Anything Points, 336
API (Application Programming Interface), 366-371
      API call limit, circumventing, 388-391
            queue API calls, 425
      API Usage Document, 372
      auction revisions, automating, 407-410
      bidders with negative feedback alert, 420
      config.pl script, 369
      custom-formatted search results, 384-388
      development platforms, 370
      eBay certification, 371-373
      ebay.pl, 368
      email notification of high bidders, automating, 416-418
      feedback, leaving, 418
      feedback search tool, 425
      GetItem API, 391-393
      interface flavors, 388
      inventory, listing, 403-407
      items sold list, automated tracking, 399-401
      listing spellchecker, 411-414
      minimizing API calls, 427
      negative feedback alerts, 421-424
      new auction listings, submitting, 401 API (continued)
      reciprocal feedback, automating, 424
      relisting unsold items, 414-416
      REST API search tool, 384-388
      RSS, search via, 381-384
      Sandbox, 371
            user validation, 374
      searching listings, script for, 375-379
      searching via PHP Sevices_Ebay interface, 388-391
      split-pane search tool, 379-381
      user authentication, 374
      watch list items, tracking automatically, 395-399
      won auctions, tracking automatically, 393-395
API forums, 324
arbitrage, 145, 328
auction acronyms, 49-52
auction management software, 341
auction page links, sharing, 38
auction page URLs, 38
auctions, 75
      bidding (see bidding)
      changes to running auctions, 228-230
            permissible changes, 228
      Dutch auctions, 146
      hosting your own photos (see hosting your own photos)
      monitoring, 91-100
            eBay toolbar, 93
            eBay tracking tools, 92-93
            Items tracking lists, 92
            Perl script tool (see Perl scripts, auction tracking script)
      relisting items, 319
      selling (see selling)
Auctiva eBud, 350
auto levels tool, 260
automatic sniping, 86-90

B[ Top ]
Babel Fish, 123
Best Offer feature, 233
bidding, 75
      bid shielding, 108
      Buy It Now feature and bidding strategy, 102-106
      cell phone or PDA bidding via WAP, 120
      international transactions, 122-125
      making deals, 104-106
      payment methods, 110-114
      PayPal (see PayPal)
      proxy bidding, 75-77
      refunds, 131-134
            diplomacy, 131
            filing disputes, 134-137
            returning items, 133
      retracting bids, 107-110
            canceling with the seller, 108
            negative consequences, 107
      shill bidding, 108
      sniping (see sniping)
      transit times of purchases, estimating, 129-131
      using increments, 100-102
Bidnapper.com, 90
      contingency sniping, 91
BidPay, 114, 301
BMP image file format, 256
Bold option listing upgrade, 157
Bonfire Media Pocket Auctions software, 122
bundling items in lots, 145-147
business checks, 300
Buy It Now, 75, 104, 141
      advantages to seller, 155
      bidding strategy, 102-106
      requests after opening of bids, 232
      reserve price auctions and, 149
Buyer Credit, 337
buyer scams, avoiding, 239-242
buyers, 23

C[ Top ]
Calendar, 323
cashier's checks, 301
category searches, 35-38
      bookmarking, 37
      navigation, 37
cell phones
      bidding via, 120
      feed back, receipt via, 14
      PayPal payments, 122
chargebacks, 301
checkout
      checkout providers, 346
      checkout.pl, 343
      customized pages, 221-227
      HTML forms, 342
      off-eBay checkout systems, 341-347
clickable thumbnails, 269-273
clone tool, 259
Commission Junction, 350
      Editor Kit, 353-356
      Flexible Destination Tool, 351
Completed listings searches, 139
conditional sniping, 90
config.pl script, 369
convert_ebay_xml( ) function, 386
CopySafe Pro, 263
credit cards, 113, 301
      advantages, 134
      disputing transactions, 136
      international transactions, 309
      payment, accepting via, 342-346
      refunding credit card transactons, 318
      using via PayPal, 119
crop tool, 259
customs forms, 310

D[ Top ]
databases, 290
denied parties, 311
depth-of-field, 247-248
DetailLevel field, 392
Dictionary.com, 123
digital cameras, 253
diplomacy
      answering questions, 234-236
      as a seller, 311-314
      requesting refunds, 131
Discussion Forums, 323
dishonest sellers, identifying, 77-83
      account takeovers, 80
      auction photos, 78
      inflated shipping scam, 78
      private auctions, 82
      product information selling, 80
      reporting suspicious auctions, 83
      reselling of auctioned items, 79
      restrictive payment methods, 82
Dispute Console, eBay, 135
dispute process, 27
distort tool, 259
drop shadows tool, 260
Dutch auctions, 146

E[ Top ]
eBay, xi
      account records, accessing, 347
      affiliate programs, 350-353
      application interfaces, 370
      Application Programming Interface (see API)
      Dispute Console, 135
      eBay Community Newsletter, 323
      eBay Live!, 324
      eBay Stores, 54
      eBay Toolbar, 71, 93
      fee refunds, 314
      fraud claims, 136
      linking to, 350-353
      listing fees, 142
      Notification preferences, 294
      PowerSellers program, 321
      Sales Reports and Sales Reports Plus, 348
      searching (see searching)
      Seller's Assistant Pro, 346
      Selling Manager, 346, 349
      tracking tools, 92-93
            limitations, 93
      WAP site, 121
      wireless access notification sign-up, 122
ebay.ini, 389
eCheck transfers via PayPal, 119
Editor Kit, 353-356
electronic transfers, 309
email
      accounts, xiv
      alternatives to, 25
      automatic high bidder notification, 416-418
      delivery failures, handling, 25
      phishing scam, 81
      processing
            Perl script, using, 339-341
      processing email, 338-341
      spam filters and, xiv
      stationery, 338
eSnipe, 87-89
      adding to your toolbar, 89
      Bid Checkup, 88
      Bid Groups, 90
      conditional snipes, 90
etiquette, 13
Eudora, xiv
      stationery feature, 338
expectation management, 173-175
extra pictures listing upgrade, 156

F[ Top ]
Featured Plus! listing upgrade, 158
FedEx international shipments, 310
feedback, 1-4
      automating, 418
      feedback profiles, 242
      feedback scores, 1
            assessing, 4
      feedback search tool, 425
      follow-up and reply, 15-18
      Mutual Feedback Withdrawal, 20
      negative, avoiding, 11-14
      prefabricating, 9-11
      receiving notifications, 14
      unwanted, removing, 20-22
      withholding, 18-19
Find Contact Info form, 137
findfb.pl, 425
fixed price listings, 75, 143
floating contact links, 214-217
fraud, 136-137
      fraud claims, 136
            Squaretrade fraud investigations, 136
fuzzy searches, 32-35

G[ Top ]
Gallery Featured listing upgrade, 159
Gallery listing upgrade, 155
      photos, creating for, 286-288
General Announcements board, 322
GetBidderList API verb, 394
GetItem API, 391-393
GetSearchResults function, 384
GetWatchList API call, 395
GIF image file format, 256
Gift Services listing upgrade, 158
The Gimp, 258
Google, 137
Google Language Tools, 123
Greasemonkey, 48

H[ Top ]
hacks, xii
hostile takeovers, 80
hosting your own photos, 264-269
      clickable thumbnails, 269-273
      making changes, 230
Hot Categories Report, 326
HTML, xvi, 177-184
      About Me pages, 218
      checkout form, 342
      embedding video and sound, 199-203
      floating contact links, 214-217
      form for linking with PayPal, 361
      frames, 192-196
      listing search forms, 211-214
      overriding eBay's fonts and styles, 196-199
      web page editors, using, 184

I[ Top ]
ID Verification, 23
image editors, 257
      photo collages, 284
Instant Payment Notification (IPN), 363
interactive photo albums, 276-278
international searching, 55-59
      foreign categories, viewing, 58
international transactions, 122-125, 308
      currency conversion, 310
      denied parties, 311
      expectation management, 311
      native site, using, 123
      payment by mail, 309
      payment methods and shipping, 124
      text translation services, 123
IP addresses, resolving, 137
iPhoto, 258
IPN (Instant Payment Notification), 363
IrfanView, 258
item values, determining, 138-142
      value in lots, 145
items tracking, 92

J[ Top ]
Jasc Paint Shop Pro, 258
JavaScript, xvi
      360-degree views, 280
      floating contact links, 214-217
      interactive photo albums, 276-278
      lockout function script, 261
      pop-up windows, customizing with, 273-276
JavaScript for finding similar items, 42-44
JPEG image file format, 256
JustSnipe.com, 90

K[ Top ]
keywords, 159-164
Klondike WAP Browser, 121

L[ Top ]
leavefeedback.pl, 418
link targets, 47
Links bar, customizing, 43
listings, 142-145
      advertising, 206-211
      automated listing of inventory, 403-407
      automated relisting of unsold items, 414-416
      automating new auction listings, 401
      Completed listings searches, 139
      ending in the last twelve hours, 230
      fixed-price listings, 75, 143
      formats, 143
      listing fees, 142
      listing pages URLs, 38
      listing upgrades, 149-159
            costs and impacts, 151
            effectiveness, 155-159
            off-site evaluation services, 152
            specials, 151
            statistics, 152
      Perl script for automated searching, 375-379
      real estate, 143
      relistings of unsold items, 319
      scheduling, 164-168
      searches, enabling, 211-214
      spellchecker, 411-414
      store inventory listings, 143
      two categories listing upgrade, 156
      types of listings, 143
literal searching, 34
lots, 145-147
      wholesale lots, 328
LumiQuest, 252

M[ Top ]
malware, xiii
member profiles, 1
      assessing, 4-9
            via HTML source, 8
merchant accounts, 342-347
Merchant Kit, 356
money orders, 301
Mozilla Firefox, xiii
      Greasemonkey, 48
MS Paint, 258
Mutual Feedback tool, 9
Mutual Feedback Withdrawal, 20
My eBay My Messages, 322

N[ Top ]
negative feedback, 2
      automated alerts, 421-424
      avoiding, 11-14
      show only, 5
Negative/Neutral Feedback tool, 8
netiquette, 13
neutral feedback, 3
newbie buyers, 23
newbie sellers, 23
nocontextmenu function, 263
nonpayment, preventing, 236-239
norightclick function, 263
Notification preferences, 294
NSLookup tools, 137

O[ Top ]
Oanda Currency Converter, 310
online photo services, 254
online shipping services, 302-308
OR searches, 31
Outlook and Outlook Express, xiv
overpayment offers, 239

P[ Top ]
parentheses, 31
payment, 293-297
      customer notification, 294-297
      electronic transfers, 309
      merchant accounts, 342-347
      nonpayment, preventing, 236-239
      processing PayPal payments automatically, 363-365
payment methods, 110-114, 298-302
      BidPay, 114
      credit cards, 113
            disputing transactions, 136
      credit cards, advantages of, 134
      PayPal (see PayPal)
      seller's instructions, 110
PayPal, 111-113, 298
      accepting payments from your own site, 359-362
            HTML forms, 361
            links, 359
      account balance, 118
      automatic email customization, 339
      automatic payment processing, 363-365
      backup funding sources, 119
      buyer complaints, filing, 135
      Buyer Credit, 337
      email, as alternative to, 27
      Instant Payment Notification (IPN), 363
      instant transfers, 118
      international transactions, 309
      making payments without using your balance, 120
      Mass Pay feature, 115
      payment methods, 118-120
            via cell phone, 122
      Personal, Premier, and Business accounts, 299
      Refund feature, 318
      Seller Protection, 298-300
      seller's fees, paying, 114-117
      shopping cart interface, 362
performance metrics, 348
Perl, xvii
      modules, installing, xix
Perl scripts, 368, 370
      additem.pl, 401
      addtodescription.pl, 409
      auction listings, submitting, 401
      auction tracking script, 93-100
            code, 97
            customizing, 98-100
            JavaScript link, 93
            required modules and libraries, 94
            testing, 97
      automatic email to high bidders, 417
      automatic notification of negative feedback, 421
      automatic retrieval and storage of auction details, 393
      check bidders' feedback ratings, 420
      checkout.pl, 343
      config.pl, 369
      ebay.pl, 368
      email processing, 339-341
      findfb.pl, 425
      Instant Payment Notification, 363
      leavefeedback.pl, 418
      listing spellchecker, 411
      listings, generating from a database, 404-405
      relisting unsold items, 414
      retrieving GetItem API, 391
      reviseall.pl, 409
      reviseitem.pl, 407
      search robot, 63-68
            sendmail on Linux, Unix and Mac OS X, 69
      search.pl, 375-379
      sold items, tracking, 399
      validate.pl, 374
      watch list, tracking items in, 395-398
personal checks, 300
personal information, divulging, 222
perspective tool, 259
phishing, 81
photography, 243
      360-degree views, 278-283
            automated rotation, 283
            image preparation, 279
            JavaScript code, 280
      aperture, 248
      background, 243, 251
      clickable thumbnails, 269-273
      close-ups, 247-248
            extension tubes, 248
      collections of items, 246
      composition, 244-245
      copyright protection, 260-264
            CopySafe Pro, 263
            disabling right-click, 261
            photo tagging, 261
            reporting image thieves, 263
            watermarking, 263
      depth-of-field, 247-248
      digital cameras, 253
      digital images, editing, 255
      Gallery photos, 286-288
      hosting your own photos (see hosting your own photos)
      image editors, 257-260
            tools, 259
      image file formats, 255
      interactive photo albums, 276-278
      JPEG file compression, 256
      lighting, 247, 252
      photo collages, 283-286
      photo studios, constructing, 249-252
      photos, transferring to computers, 253
      pop-up image windows, 273-276
      quality guidelines, 243
      video-conferencing cameras, 254
Photoshop (see Adobe Photoshop)
PHP, 387
      PEAR package manager tool, 388
      scripts
            convert_ebay_xml( ) functions, 386
            plain.php, 387
      Services_Ebay interface, 388-391
Picture Show listing upgrade, 157
PNG image file format, 257
Pocket Auctions software, 122
pop-up image windows, 273-276
positive feedback, 2
PowerSellers, 321
PowerUp Seller Newsletter, 323
prefabpraise.txt, 424
prefabricated feedback, 9-11
      for international users, 11
      multiple auctions, 10
prepaid shipping labels, 126
      converting to PDFs, 127
private auctions, 82
proxy bidding, 75-77
punctuation in searches, 34
purchase transit times, estimating, 129-131

Q[ Top ]
quotation marks, 32

R[ Top ]
real estate listings, 143
record keeping, 289-293
      databases versus spreadsheets, 290
      eBay ledger, 290-291
      obtaining sales records, 347-350
      permanent records, maintaining, 347
      tracking system design and use, 292-293
refunds for purchases (see bidding, refunds)
refunds to purchasers (see selling, refunds)
relisting auction items, 319
reserve price auctions, 148-149
      Buy It Now feature and, 149
REST API search tool, 384-388
      REST request, 384
reviseall.pl, 409
reviseitem.pl, 407
right click on mouse, disabling, 261
RSS search tool, 381-384
rss.xml stylesheet, 381

S[ Top ]
SafeHarbor, 13
sales records, obtaining, 347-350
Sales Reports and Sales Reports Plus, 348
Sandbox, 371
      user validation, 374
scams, 77-83
      account takeovers, 80
      buyer scams, avoiding, 239-242
      damaged item scam, 240
      inflated shipping scam, 78
      phishing, 81
      private auctions, 82
      reporting suspicious auctions, 83
      reselling of auctioned items, 79
      shill bidding and bid shielding, 108
      too good to be true, 80
scheduled listings listing upgrade, 157
scraping, 375
searching, 28
      Advanced Search syntax, 28-32
      auction acronyms, meaning of, 49-52
      by seller, 52-55
      category searching and filtering, 35-38
            bookmarking categories, 37
            navigation, 37
      eBay toolbar, using, 71
      excluding items from foreign countries, 59
      fuzzy searches, 32-35
      international searching, 55-59
            foreign categories, viewing, 58
      item values, determining, 139
      keywords, 159-164
      literal searches, 34
      multiple window searches, 45-49
      OR searches, 31
      punctuation, 34
      refining with excluded terms, 29
      saving searches, 60-62
      search robots, creating, 63-69
            running from a cron job on Unix or Mac OS X, 67
            sendmail on Linux, Unix and Mac OS X, 69
      search URLs, tweaking, 38-41
            auction pages, 38
            feedback and member profile pages, 39
            search results and category listings, 39
      shadowing other bidders, 70
      similar items, finding, 42-44
      text searches, 44
      URLs, tweaking
            seller's other items, 41
      want ads, 72
      wild cards, 30
search.pl, 375-379
Sell Your Item form, 143
sellers, 23
Seller's Assistant Pro, 346
selling, 138
      About Me pages, 217-221
      accounting, 341-347
      advertising, 353-359
      arbitrage, 328
      auction pages, customizing, 191-192
      avoiding potential problems with customers, 311-314
      Buy It Now listing, 141
      buyer scams, avoiding, 239-242
      canceling bids, 230
      changes to running auctions, 228-230
            permissible changes, 228
      checkout
            checkout providers, 346
            off-eBay checkout systems, 341-347
      checkout pages, customizing, 221-227
            checkout options, 223
      damaged item scam, 240
      dealmaking, 232-234
      descriptions
            advertising other listings, 206-211
            broken or incomplete items, 175-177
            expectation management, 173-175
            formatting (see HTML)
            keywords in auction titles, 159-164
      diplomacy, 311-314
            answering questions, 234-236
      eBay fee refunds, 314
      eBay Stores, 324-326
            marketing, 326-331
            turnkey solutions, 326
      email, handling, 338-341
      enabling searches of your listings, 211-214
      floating contact links, 214-217
      international selling, 308-311
      investigating customers, 241
      item values, determining, 138-142
      listing fees, 142
      listing upgrades, 149-159
      listings, 142-145
      listings, ending in the last twelve hours, 230
      lots, 145-147
            wholesale lots, 328
      nonpayment, 315-317
            reporting to eBay, 315
      payment, 293-297
            credit card payment, 342-346
            customer notification, 294-297
            international transactions, 308
            merchant accounts, 342-347
            secure arrangements, 297-302
      payment methods, 298-302
      PowerSellers, 321
      preventing nonpaying bids, 236-239
      rebates, incentives and discounts, 336-338
      record keeping (see record keeping)
      refunds, 318-320
      relisting auction items, 319
      reserve pricing, 148-149
      returns, handling, 315-317
      scheduling listings, 164-168
      shipping
            online shipping services, 302-308
      shipping cost calculators, 203-206
      starting bids, setting, 140
      terms of sale, clarifying, 185-190
      tracking your auctions, 168-173
      trading assistants, 330
      Turbo Lister, 331-335
Selling Manager, 346, 349
Services_Ebay interface, 388-391
      installation, 388
shadowing, 70
      avoiding being shadowed, 70
shill bidding, 108
shipping
      inflated shipping scam, 78
      international shipping, 310
      internationally, 308-311
      negotiating alternative methods with sellers, 126
      online shipping services, 302-308
      prepaid shipping labels, 126
      reducing costs, 125-128
      shipping cost calculators, 126, 203-206
      shipping discounts, offering, 337
skew tool, 259
sniping, 77, 83-86
      automatic sniping, 86-90
      conditional sniping, 90
      ethics, 85
      potential failures, 89
      preparation, 84
      sniping services, 87-90
      timing, 84
spam filters, 25
      email and, xiv
SpamPal, 25
spreadsheets, 290
SquareTrade, 22
      fraud investigations, 136
starting bids, setting, 140
StealthBid.com, 90
store inventory listings, 143
Storefronts, 324
Subtitle listing upgrade, 156
Supersize Picture listing upgrade, 157
System Announcements board, 322

T[ Top ]
Terapeak, 152, 327
text searches, 44
TIFF image file format, 257
Toolhaus, 8
trading assistants, 330
Turbo Lister, 331-335, 401
turnkey solutions, 326

U[ Top ]
under-the-table deals, 233
unpaid items, 315-317
unsold items, relisting automatically, 414-416
UPS international shipments, 310
URLs
      auction pages, 38
      feedback and profile pages, 39
      search results and category listings, 39
      seller's other items, 41
      shortening, 40
USPS (United States Postal Service) international shipping, 310

V[ Top ]
validate.pl, 374
Vendio Checkout, 346
VicMan's Photo Editor, 258

W[ Top ]
want ads, 72
      posting off eBay, 74
Want-It-Now site, 72
WAP (Wireless Application Protocol), 121
web browsers
      Links bar, customizing, 43
      multiple window searches, 45-49
      requirements, xiii
web page editors, 184
Western Union money orders, 301
wholesale lots, 328
Wholesale Lots subcategory, 147
wild cards in searches, 30
wireless access notification, enabling, 122
Wireless Application Protocol (WAP), 121
Wireless Rebidding, 122
WWW::Search::eBay module, 63

X[ Top ]
XSLT
      REST results, conversion to HTML, 385
      XML search results, conversion to RSS, 381